Tour de Lead Graffiti 2014
S T A G E 1 9 :
Maubourguet Pays du Val d’Adour > Bergerac / 208 km
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In 2 words:
. . .
Start time today: 6:10 am
Completed: 9:21 pm
Time today: 15 hours : 11 minutes
Time to date: 341 hours : 57 minutes
Runs: 5 -3 runs for the rain, blue (Slagter, "breakaway / Navardauskas"), handrolled "plan with pluie" (3 colors), yellow ("the," launch launch" and "Garmin-Sharp")
Runs to date: 101
The day's story
Description: The weather forecast for the 2014 Tour de France was kind of stuck on rain. It poured again. Strangely rain tends to cause flat tires on bikes. I think it is because things in the road stick to the tires and then get driven into them over time and voila. A flat tire. At least one rider had 3 flat tires.
We love watching the live presentation of the Tour on TV and we love explaining some of the intracacies of the strategy of something that just seems like a race where someone wins. That is in fact true, but how you go about winning can be (and probably is most of the time) something that is built on the experience of the riders or the guys managing the team. Today we got to see it in action.
We often mention in these written articles about the stage that an important element to winning a stage, mountain points, sprint points, and probably even the tour, is to figure out a way to beat someone that is absolutely better than you. Not insurmountable better, but definitely better. Faster. Better endurance. More strength.
The rain had been in the forecast for today's stage so we would have to assume that the team manager figured that into the equation.
The strategy seemed to be to get someone in the breakaway. It ended up being a 5-man breakaway which included Tom-Jelte Slagter of the Garmin-Sharp team. Around 30km from the finish Slagter broke away from the breakaway and continued in a solo run. his teammate, Ramunas Navardauskas, broke away from the peloton and started a bid to bridge the gap, catching him at about 13k to go.
After a few hundred meters, and just as the peloton was gathering momentum and clearly intending on catching up, Navardauskas poured it on and built up a lead that extended to 25 seconds around the 4k mark.
Navardauskas is an excellent time-trial cyclist which means that he can do a long sprint.
A crash at the 3k to the finish took out Peter Sagan out of the stage which surely didn't hurt, but it always looked like Navardauskas was going to have a good shot at winning.
It was a great first-stage win for this Tour for Garmin-Sharp which may have made up some for losing their main cyclist, Andrew Talansky on Stage 11. and the 50m to the finish line catch of Garmin-Sharp's Jack Bauer on Stage 15.
It was also Navardauskas' first stage win ever and he was the first Lithuanian to win a stage at the Tour de France. We love watching someone do it for the first time. It must be a serious thrill.
In the poster we need to try and show the strategy of the double breakaway and using the 1st one to catapault the 2nd one. We also wanted to have a nod to the rain which must have made the day miserable for the riders. We used the arrows that we had made to represent the riders as rain. They work pretty well either way. It was a torrential downpour during the last 30 or so kilometers. This will show you a bit of the rain that gave us the idea of using more pastel colors over the entire color pallette of the poster.
We also wanted to connect the launching of the breakaways as a strategy. There is a nice way to connect the word "breakaway" with Navardauskas because of all of those As in both words. It was fun to play with the typography on that part.
Signatures: Ray Nichols, Jill Cypher, Tray Nichols, Joel Ouellette, Kyle Ward
Size: 14.5" x 22.5"
Stock: Somerset Textured White 300 gsm
Main typography: Neuland 12 line, Jefferson Gothic 12 line, Euro Bold Condensed 24 point
Production notes: handset wood & metal type. The stage / signature block was preprinted using photopolymer plates.
Press: Vandercook Universal III
Photos from July 5th
Another view of the roads 4.4 miles to the end of the stage. Taking corners in the finish line town made it harrowing and everyone was trying to take it easy but Navardauskas.
We use rubber-based ink and almost always leave the studio after the final run with the ink still on the press, which we did last night. But once we g the idea of the pastel colors the yellow didn't fit, so we just cleaned iy and moved forward.
We try to let collaborators do a lot of the printing, especially if they don't have much letterpress experience. If there are multiple people we will get one person to print and one to take the print off the press. Tray is showing how to catch the paper and not ding it pulling it away from the grippers.
This is one of the rain runs. We locked the arrows up between long lines of press furniture, but didn't put anything in between them. They are just loked in by pressure. The long furniture is 2, 3, and 5 picas and between colors we would pull a couple of them out of the back so it would shift the other arrows some. We would pull one or two prints and adjust any that overprinted previously printed arrows in an annoying way.
Locking up the "breakaway Navardauskas" block of type.
A view of the same type, but from farther away.
Tray and Kyle adjusting the tapes on the press. These tapes hold the paper tight against the cylinder during the printing and really help doing accurate registration.
One of Jill's blurred images she has taken to finding in the studio.
Jill, Kyle and Joel handrolling "Plan with pluie (rain in French)."
The final run of "launch launch," "the" and the team name of Garman-Sharp.
Joel carefully taking the finished print off our Vandercook Universal III.